Imagine you have a toy that everyone wants to play with. Instead of you having to tell people, “Hey, this toy is …
Marketing
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Product-Led Growth (PLG) is quickly becoming a popular strategy for small businesses and startups looking to scale efficiently and sustainably. Instead of …
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In Product Led Growth (PLG) model, your product drives growth by delivering real value to customers. Take the example of Canva, a …
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What if your product could sell itself, bringing in users who not only stick around but become your biggest promoters? That’s the …
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In 2024, 85% of consumers say they are interested in receiving timely and proactive communications from brands on WhatsApp, making it one …
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Have you ever wondered how brands like Amazon and Spotify seem to know exactly what you want, even before you do? That’s …
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Lead generation has practically evolved from gathering contact details of potential customers and bombarding them with promotional emails to using advanced technologies …
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There is not a speck of doubt that Artificial Intelligence (AI) is HERE! From $15.84 billion in 2021, the value of the …
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In the grand theater of business, the spotlight often sways towards colossal corporations with sky-high budgets and globally renowned brands. However, nestled …
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Deals of all kinds have long been a crucial component of online retail strategies. One such offer is the flash sale, a …
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Think of customer relationships like a flywheel. It needs effort to kickstart, but once it’s moving, maintaining it becomes simpler. Acquiring new …
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Tell me what comes to mind about the brands you adore. You probably thought of more than just the company name, and …
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How often have you looked at a compelling ad and thought – “I should definitely get this product because I face that …
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With the limited budget for marketing, most businesses think it’s impossible to promote their products or services today, especially if you’re owning …
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In this era of data analytics and statistic, most businesses have adopted a strategy-driven approach for running their organizations. Data analytics and …
6 minutes read
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